Untitled design (3).png

About Us

Coeffect is a network of innovative analysts, data designers, strategists, and system implementers.

Our Why: We get up in the morning to ensure visionary change-makers have the data and analytic support they need to realize a more virtuous world. We know the work of measuring social change is complicated, and it’s often hard for small-but-growing organizations to find the right people if they can’t hire a full-time employee. While there are no easy answers, we’re here to help you find clarity.

Our How: While each of our projects is different, our approach stays the same:

  • We are facilitators of an intentional and collaborative process.

  • We focus on the highest-value opportunities where evaluation and technology will help you and your team.

  • We explain data management and analysis concepts clearly so you can understand them.

  • We work within your organization’s budget and priorities, knowing that evaluation and technology are two parts of a bigger whole.

For us, transparency is crucial. If you’d like to learn more about how we approach our work, see the User Guide for Working with Coeffect.

Our Name: We chose the name “Coeffect” because we value working collaboratively with clients. We aren’t your typical independent evaluator who needs to maintain some distance to render an objective judgment, nor are we a technology firm that walks into the sunset once we launch a new system. We see ourselves as an extension of your team, helping you strengthen our community together.

About Paul Collier


Paul Collier founded his consulting practice (now known as Coeffect) in 2016. Since then, he’s helped 35+ nonprofits across the country develop impact measurement strategies, systems, and analyses. His projects have ranged from creating theories of change and defining key performance indicators to building visually engaging evaluation reports and implementing Salesforce systems for tracking impact. Prior to establishing his own consulting practice, Paul led the evaluation and learning practice at Safe & Sound, a nationally-recognized family resource center in San Francisco. He also worked at Protiviti, an international consulting firm, where he served many nonprofit clients.

Paul is a Certified Salesforce Developer, a Certified Scrum Master, and holds degrees in Business Management and Arts Administration from Arizona State University. He lives in Lakewood, Colorado with his wife, Melissa, and their dog, Lucy.


Hillary Shaw - Systems Specialist

Hillary Shaw has been installing, customizing, and maintaining Salesforce instances for businesses and nonprofit organizations for over a decade. Her first Salesforce installations were for animal health industry SaaS startups, and she has since shifted focus exclusively to nonprofit organizations, including one she co-founded. Hillary lends a unique perspective to her consulting role, having participated in all operational aspects of nonprofit organizations -- as a board member, as a volunteer, and as an elected and hired leader.

Hillary has her BA from Smith College, having earned credits toward her degree from Harvard University, Dartmouth College, and Preservation Institute: Nantucket (University of Florida). Hillary lives in Seattle with her husband, children, and menagerie.